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a plant under the sun

BIG BUD PRE-ROLLS
100% BC OWNED

Sungrown
in the BC interior.

a man walking in a field
A lab sticker is a batch average, taken from one test.
A plant is a gradient — flower from the shaded lower
canopy can test up to 90% below flower from the
top of the same plant.1
An average can't describe a gradient.
Trust the buds, not the number.
Primo uses big buds throughout, every tube, every
batch. We sell nothing but pre-rolls —no bag flower—
so the big buds go into the papers.
1. Danziger & Bernstein (2022), Frontiers in Plant Science
GREENHOUSE TAX

THEY GROW BY THE GRID
WE GROW BY THE SUN

High-Light Big Bud pre-rolls without the 30 to 55 cents "Greenhouse Tax".

In 2026, wall street greenhouses are drowning in utility bills. While they spend millions on artificial heat and light, Primo reinvests in the flower. By cutting the "Electricity Tax," we deliver premium Big Bud potency for nearly half the price of the competition.

Electricity
Natural Gas

They pay $0.30-$0.55/g Energy Tax for light and heat in
factory greenhouses to fight the Canadian climate.

Sun Light
The Sun
Natural Climate
We use BC interior sun for free.
THC TRAP

BIG BUDS ARE THE FACTOR.

Position on the plant decides potency.
Same plant. Different part of it.

THE SINGLE TRUTH:

THE FLAW:

THE REALITY:

Potency is a gradient.

Greenhouse growers cansample a "High-Light" TopCola for their lab testsbut fill their pre-rolls withthe "Shaded Smalls" fromthe bottom of the plant.

If the sun didn't hit thebud, the potency isn'tthere. The sticker showsa "theoretical maximum,"but the smoke tells thereal story.

Artificial Light

THE "GRID"

Shaded Smalls

Shadowed Biomass:

Artificial lights follow the InverseSquare Law—intensity dropsdrastically with distance.

The 90% Deficit:

Research (Danziger & Bernstein,2021) confirms shaded lower-canopy flowers show a 90%reduction in cannabinoids.

Sun Light

THE SUN

High-Light Big Buds

Total Penetration:

The sun provides multi-angled,high-intensity penetration to everybranch.

Resin Density:

Light intensity is the primary
driver of trichome development
(Bernstein et al., 2019).

WE CAN AFFORD TO PUT BIG BUDSIN EVERY JOINT
‍
THAT'S SMART VALUE

FAQs

Q. Why is "Smart Value" better than "cheap" pre-rolls?

A. Most "cheap" joints use low-quality inputs like shake or underdeveloped smalls to hit a price point. Our Smart Value is based on Solar Efficiency.

By utilizing the BC Interior sun, we eliminate the massive

LEARN MORE

Q. Why don't we sell bag flower?

A. Because we refuse to play the "bag appeal" game. Most brands save their high potency buds for bagflower and use the leftovers for their pre-rolls—the industry's version of a "Hot Dog." We do the opposite.

To ensure our joints are actually "Primo," we put 100% of our top-canopy harvest directly into our papers. By not bagging flower, we ensure you get the "Ribeye" of the harvest every time.

LEARN MORE

Q. Do "Big Buds" actually mean higher THC?

A. Yes. Potency is a matter of physics. Following the Inverse Square Law, light intensity drops off rapidly inthe "Shadow Zone" (the bottom of the plant).

Most value pre-rolls are filled with these underdeveloped

LEARN MORE

Q. What makes BC Sungrown different from Greenhouse?

A. The 180° Solar Arc. Indoor and greenhouse lights are static, but the BC Interior sun moves across the sky, hitting every angle of the plant throughout the day

This full-spectrum exposure develops complex

LEARN MORE

OPEN SKY CLASSICS

Open Sky Classics

BORN UNDER THE SUN

The Open Sky Classics are not lab experiments or factory products. They are a collection of the world’s most iconic cultivars, returned to the environment that created them. These legends were born in the dirt and under the wide-open sky —we are simply giving them their "homecoming".

5 x 0.5g Slim Reefers | Out the door for under $15.00

WHITE
WIDOW

White Widow_Wordmark
WhiteW_Tube
was never
meant to live under a lightbulb.

The legendary breeder Ingemar knew this when he created the White Widow in 1994 under the Netherlands' open sky, forging snowy resin shields against mountain sun. We use the BC sun and live soil. We don't sell bag flower, so nothing gets held
back for bags.

The result is a White Widow that tastes of the earth it was born in —a deep, honest profile with 3-5%. Terpenes and a natural 20-25% THC. By grounding our roots in the earth rather than a grid, we capture a soul you simply cannot engineer.20–25% THC. 2–4% Terps.
‍
5 x .5g Classic Cone Sativa Pre-Rolls

WHITE
WIDOW

Blue Dream_Wordmark
BlueD_tube
was born in the coastal mist, not in a basement.

In 2003, Blue Dream emerged from the sun-drenched hills of Santa Cruz, a legend built for the"Open Sky." We use the BC sun and live soil. We don't
sell bag flower, so nothing gets held back for bags.

The result is a Blue Dream that tastes of the berry and haze it was born from —a bright, honest profile with 2-4% Terpenes and a natural 20-25% THC. By grounding our roots in the earth rather than a grid,
we capture a sweetness you simply cannot engineer.

20–25% THC. 2–4% Terps.
5 x 0.5g Classic Cone Sativa Pre-Roll

Prefolls tubes

INTEGRITY TUBE

THE JOINTS
THAT NEVER
SQUISH.

While others force bent or pinner joints intounstructured tubes to hide quality, we’ve engineered our unique internal divider.

An internal rack holds each 0.5g Classic in its own slot.

WE HAVE NOTHING
TO HIDE.
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IT'S BETTER OUT HERE!

it's better out here

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Greenhouse Tax

Why You're Paying For Their Electricity Bill

Cannabis is the only Canadian crop excluded from carbon tax relief. Learn how the greenhouse tax drives up costs and pushes big buds out of pre-rolls.

Cannabis growers in Canada are excluded from the 80% carbon tax relief every other Canadian greenhouse crop receives, and face significant energy costs heating and lighting facilities through harsh Canadian winters...

read more

OPEN SKY CLASSIC

Blue Dream, White Widow, Pink Kush — born under the sun, not behind glass. Discover why Sungrown cannabis delivers a more complete experience than greenhouse.

read more

The THC Trap

THC percentage is the most misunderstood number in Canadian cannabis. Learn why the system is flawed, what actually determines quality, and what to ask for instead.

read more

Greenhouse Tax

Why You're Paying For Their Electricity Bill

Cannabis is the only Canadian crop excluded from carbon tax relief. Learn how the greenhouse tax drives up costs and pushes big buds out of pre-rolls.

Cannabis growers in Canada are excluded from the 80% carbon tax relief every other Canadian greenhouse crop receives, and face significant energy costs heating and lighting facilities through harsh Canadian winters...

read more

OPEN SKY CLASSIC

Blue Dream, White Widow, Pink Kush — born under the sun, not behind glass. Discover why Sungrown cannabis delivers a more complete experience than greenhouse.

read more

The THC Trap

THC percentage is the most misunderstood number in Canadian cannabis. Learn why the system is flawed, what actually determines quality, and what to ask for instead.

read more
BOUTIQUE LTO

FLAVOURS OF THE LAND

BOUTIQUE FARMS. 100% BC OWNED

Limited Time Offer: Small-batch harvests from independent boutique farms.

We answer to the tradition of BC Bud, not Wall Street shareholders. We keep the wealth in our province by partneringwith local growers who know the land.

Lillooet (The Canyon): 42°C heat and Bridge River windsforce plants to "sweat" massive resin loads reating"gassy" profiles "Grid-Grown" plants can't replicate.

The Kootenays (The High Peaks): At 950m elevation,intense UV triggers "natural sunscreen"—thick, silverresin blankets.

South Okanagan (The Desert): Canada’s only true desertclimate produces sun-ripened density and unparalleledterpene complexity.

PS

After Wall Street dropped $4 billion on glass boxes on life support to fight the Canadian climate, outdoor cultivation was finally approved. While the suits were locked into their greenhouse factories, Sungrown has thrived on independent grit.
This is only the beginning.